It’s one of the first questions any small business owner asks: “How much is this going to cost?”
And the honest answer is — it depends. But that doesn’t mean you should go in blind. Here’s a straightforward look at website costs in the UK and what different price points actually get you.
The very cheap end (£0–£200)
You can technically build a website for next to nothing using Wix, Squarespace, or a free WordPress theme. And for some very simple needs, that’s fine.
The downsides? These sites tend to look generic, perform poorly in search results, and come with ongoing subscription fees that add up. You’ll also likely be doing all the work yourself.
The mid-range (£300–£1,500)
This is where most small business websites sit. You’re getting a professionally designed site, usually a few pages, set up and ready to go. Hosting might be included or charged separately.
Quality varies a lot here. The key questions to ask are: who actually designed it, how is it hosted, and what happens if you need something changed?
The higher end (£2,000+)
Larger sites, e-commerce, bespoke functionality — this is where costs climb. For most small businesses, you don’t need to spend this much to get a great result.
What you should actually be paying for
Price matters, but so does value. A £500 website that sits there looking nice but doesn’t show up in Google and doesn’t bring in enquiries isn’t worth much. A well-built site that ranks locally and converts visitors into customers is worth every penny.
When you’re comparing quotes, ask about:
- Will the site be optimised for search engines?
- What does support look like after the site goes live?
At Lily Paw Digital, we offer straightforward pricing for small businesses across the North East. You’ll always know what you’re getting and what it costs — no surprises.
Get in touch and we’ll give you an honest quote based on what you actually need.

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